Nuovi Chupa Chups al gusto di frutta

Simpatica campagna di guerrilla marketing per il lecca lecca più amato di tutti i tempi. La sua stravagante e "rivoluzionaria" invenzione, dovuta alla semplice applicazione di un bastoncino di plastica alle comuni carammelle, ha probabilmente suggerito anche questo esperimento di comunicazione per il lancio di nuovi gusti in vista dell'estate.


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