Amica Chips & Rocco, parte II

A un anno di distanza torna in Tv Amica Chips con il nuovo spot interpretato ancora da Rocco Siffedri ma con la new entry Omar Monti. Lasciate alle spalle le polemiche per il precedente commercial, che ha visto anche il duro intervento del Moige, le patatine chips tornano protagoniste sulle reti Mediaset con creatività di Leo Burnett.Amicaspot.jpg

Novità nel protagonista (che solo per l’ironia meriterebbe un post a parte dopo l’uscita dal reality La Pupa e il Secchione), nella scenografia (una serata di gala per la presentazione del nuovo volto Amica Chips) ma non nella musica .

Al precedente claim “A chi piace la patatina” si sostituisce “Cosa non si farebbe per una patatina…”


Via Katia Pallone per dot.COM

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