I messaggi non convenzionali delle campagne Ryanair

"Paga le tasse ma per scappare via"

Ancora una provocazione per una campagna pubblicitaria per la Ryanair. Dopo lo spot sulla coppia dell'anno Sarkozy-Bruni, ora la compagnia aerea regina dei voli low cost si fa pubblicità con i rifiuti di Napoli. "Paga le tasse! Non per i rifiuti ma per scappare via, 250.000 posti, paghi solo le tasse!", è lo slogan uscito sulla stampa. La pubblicità è corredata da un'immagine di straripante immondizia.

Con sottile ed elegante ironia, la Ryanair prende spunto dall'emergenza rifiuti che sta mettendo in ginocchio Napoli e provincia. In precedenza sempre la Ryanair si era fatto beffe del campione di moto Valentino Rossi, ironizzando sui guai con il fisco italiano del pilota pesarese.

Tgcom

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